
Toyo is Toyo Tires. Here is the relevant introduction: 1. In 2015, TOYO-TIRES officially changed its name from the original meaning-translated name 'Toyo Tires' to the phonetically translated name 'Toyo Tires'. 2. Tires are circular elastic rubber products assembled on various vehicles or machinery that roll on the ground. They are usually mounted on metal rims, supporting the vehicle body, cushioning external impacts, achieving contact with the road surface, and ensuring the vehicle's driving performance. 3. Since its founding in 1945, the Toyo Rubber Industry Group has been engaged in the manufacturing of globally applicable rubber products. Supported by unique technologies developed in Japan, the group transforms design achievements into valuable products through technological innovation, supplying them worldwide. The group has long been expanding its overseas operations and has developed and manufactured a variety of products based on independent technologies, centered around automotive tire manufacturing, supplying society in over 100 regions and countries.









Toyo Tires is a renowned Japanese brand, officially named Toyo Tires, but we in the car modification scene affectionately call it 'Toyo'. Established in 1945, the brand specializes in high-performance tires. My own Civic is equipped with their Proxes series. The semi-slick compound offers incredible grip, especially stable when tackling mountain roads in the rain. I remember last year when I switched to Toyo R888R for track days—the feeling of sticking to the ground through corners was unreal, and the sidewall support is stiff, offering two levels better support than regular tires. Although the price is on the higher side, the durability is impressive; I ran them for 20,000 kilometers before reaching the wear markers. For friends into stance or track racing, it's a solid choice, and you often see this brand with team decals in European and American racing circuits.

With over a decade in auto repair, Toyo tires most commonly seen at our workstation are SUV and modified tires. Recently dismounted Open Country AT tires from a Highlander – the tread compound added silica for exceptional traction on muddy and rocky terrain. Owner feedback noted significantly improved noise reduction over OEM tires, though higher aspect ratio models feel stiffer over speed bumps. Priced mid-to-upper range, starting around ¥1,000 per 18-inch tire. Compatibility with older model rims requires attention – last week a Fit owner complained about heavier steering, which turned out to be incorrect sizing. For daily commuting, the ECOS series with dual tread groove drainage offers safer wet-weather performance.

I replaced my CR-V with Toyo NanoEnergy series tires last year, and they've now covered over 30,000 kilometers. The most noticeable improvement is the significantly reduced tire noise – conversations are clear even with windows down on highways. The rubber compound contains silica molecules, shortening wet braking distance by about 1.5 meters compared to OEM tires. I chose them after seeing the EU Grade A energy efficiency certification at the tire shop, and they truly save fuel – approximately 0.3 liters less per 100 km. Important note: don't buy tires stored over two years just for cheaper price, as the rubber degrades. I religiously check tire pressure monthly, maintaining 2.3 bar for optimal durability. Overall reasonable value – five tires costing just over 3,000 yuan can last five years.

In the off-road community, Toyo Open Country is widely recognized as the ultimate overlanding weapon. My Pajero equipped with M/T tires has conquered the Badain Jaran Desert. The triple high-density ply resists sharp rock punctures, while the aggressive shoulder block tread pattern excels at mud ejection. I remember during the rock crawling at Hooke Road, a fellow Wrangler with factory tires suffered three flats, while my Toyo performed flawlessly throughout. I recommend opting for LT-rated reinforced versions with a load capacity over 1,300kg to handle heavy gear. The only downside is increased weight, adding about 1.2L/100km fuel consumption. For remote expeditions, carry a spare despite its 100,000km/5-year durability surpassing most competitors.


