
This is because all of NIO's vehicle models are produced by Motors under contract manufacturing. Contract Manufacturing Model: In December 2018, the Ministry of Industry and Information Technology (MIIT) officially recognized the contract manufacturing model at the policy level in the 'Administrative Measures for the Access of Road Motor Vehicle Manufacturers and Products.' However, it also imposed certain requirements on companies opting for contract manufacturing. For instance, new automakers without production qualifications must first manufacture 30,000 vehicles through contract production before they can apply for qualifications and build their own factories. Therefore, NIO, lacking automotive production qualifications, had to choose a contract manufacturer to fulfill the 30,000-unit production requirement before proceeding with subsequent operations. NIO's Technology: Apart from the production qualifications provided by JAC, most of the technology originates from NIO itself. NIO established its China headquarters in Hefei, setting up research and development, sales, and production bases to create an operational system centered in Hefei. The manufacturing processes also differ significantly from JAC's production standards.

That's an interesting question! I also wondered why NIO cars had badges on them at first. The reason is that in the early days of NIO's startup, they hadn't yet obtained the official qualification to manufacture vehicles. According to national regulations, without this qualification, a company can't produce and sell cars independently. JAC is an established automaker with existing factories and production licenses, so NIO signed a contract manufacturing agreement with JAC, jointly building a factory in Hefei. JAC was responsible for producing the vehicles according to NIO's design standards, hence the 'Manufactured by JAC' badge on the rear. Now that NIO has obtained independent production qualifications, their next-generation models likely won't carry the JAC badge anymore. However, for early adopters, that JAC badge has become a unique historical marker on their vehicles.

My cousin bought an ES6 last year and complained to me about the logo on the rear when he picked up the car. Actually, it's just like Apple outsourcing production to Foxconn—NIO relied on JAC's manufacturing to quickly achieve mass production in its early days. The approval process for car manufacturing qualifications takes at least two to three years, and NIO couldn't wait at that time. JAC had a well-established production system, so the two companies signed a strategic agreement back in 2016. NIO controlled the design, R&D, and quality standards, while JAC provided production management expertise. I heard that NIO's factory standards are even higher than Tesla's, with over 300 robots in the aluminum body workshop alone. Nowadays, seeing a NIO car with a JAC logo on the road actually indicates that it belongs to an early founder edition owner.

This is a typical case of the OEM (Original Equipment Manufacturer) cooperation model. As a new automaker, NIO lacked production qualifications, while Motors had mature production capacity. The two companies partnered in 2016 to build a factory, with JAC serving as the contract manufacturer. NIO led the technology R&D and quality control, while the 'JAC Motors' badge on the rear of the vehicles was an industry compliance requirement. Recently, NIO has obtained independent production qualifications and is gradually bringing manufacturing in-house. The new ET5 model no longer carries the JAC badge. However, this OEM model objectively helped new brands achieve rapid mass production, with similar cases including Xpeng-Haima and Li Auto-Lifan partnerships.

I've studied the details of their collaboration: essentially, it's manufacturing outsourcing. NIO is responsible for design, technology, and supply chain, while provides factory facilities and production management. This model saved NIO 5 billion yuan in factory construction costs and enabled rapid delivery. However, OEM production also has limitations, such as dispersed quality control authority. Therefore, NIO began experimenting with self-production starting with the ET7. After obtaining MIIT certification last year, the company plans to completely phase out OEM production by the end of this year. Interestingly, in the used car market, early ES8 models bearing the JAC badge now command a collector's premium.

Simply put, it's like 'surrogate production.' As a new brand, NIO chose in 2016 to have Motors handle its production to solve mass manufacturing challenges. JAC's Hefei factory was specifically renovated for NIO, with production line standards exceeding national requirements by twofold. The two parties signed a five-year agreement where JAC received a production fee for each vehicle made. However, as NIO's sales surged, the outsourcing costs became increasingly high, leading NIO to finally purchase JAC's factory assets last year to transition to self-production. Therefore, early models bearing the JAC logo were products of that historical arrangement, and now new car owners no longer see this emblem.


