Why Are There Few Buyers for Lincoln Navigators?
1 Answers
Lincoln Navigators have fewer buyers for the following reasons: 1. Frequent Quality Issues: Lincoln vehicles have been recalled twice in one week due to steering wheel and automatic transmission issues, recalling a total of 17,959 Lincoln MKZs. This has led domestic consumers to question the quality of Lincoln vehicles. 2. Declining Competitiveness: Competitors in the same segment as Lincoln, such as the Audi A4L, have already undergone updates, while the Audi Q5 is in the late stages of its lifecycle with significant discounts. Brands like Jaguar, Land Rover, and Acura have chosen domestic production to lower prices and enhance competitiveness. In contrast, Lincoln models lack any price advantage compared to their competitors. 3. Insufficient Product Strength: The Lincoln MKC is actually based on the Ford Kuga, also known as the domestic Ford Escape, featuring the same MacPherson independent suspension. However, while the Mercedes GLA in the same segment uses aluminum materials, the front suspension control arms of the Lincoln MKC, like those of the Great Wall Haval H2, are made of iron double-layer stamped components.