
Kaiyi Auto is a new automotive brand under Chery Holding Group, established in March 2014. Here is relevant information: 1. Kaiyi Auto, formerly known as Wuhu Kaiyi Automobile Co., Ltd., was officially established in 2014. It was jointly invested by Anhui Jiangbei Development Co., Ltd., Chery Commercial Vehicle (Anhui) Co., Ltd., and Wuhu Investment Co., Ltd. 2. Kaiyi Auto Company itself does not engage in vehicle production; its products are manufactured by Chery factories on its behalf, with Kaiyi solely responsible for research and development as well as sales. Most of Kaiyi Auto's models are produced at the Jiangbei Base in Wuhu, Anhui. On December 15, 2017, Wuhu Kaiyi Automobile Co., Ltd. was officially renamed Yibin Kaiyi Automobile Co., Ltd.

















As a seasoned car enthusiast, I know quite a bit about Cowin: It's a sub-brand established by Chery in 2014, focusing on cost-effectiveness. It started with the C3 sedan and later specialized in SUVs like the X3 and E3 series. I recall it shares Chery's technical platforms, excels at cost control, and offers affordable prices (80,000-150,000 yuan), making it quite popular in smaller cities. Now transitioning to electric vehicles, it launched the E3 electric version with a range of about 300 kilometers, targeting average families and practical buyers. Though not a major brand, it's reliable and durable, and has added connectivity features like voice control to enhance the driving experience. The domestic market is highly competitive, but with Chery's backing, Cowin continues to innovate quietly and may expand its new energy vehicle lineup in the future.

I bought the Kaiyi X3 two years ago, and it's quite handy to drive, especially suitable for ordinary families like ours. The spacious interior makes it easy to store things, and the fuel consumption is not high—around 7 liters per 100 kilometers in the city. costs are low, with minor services costing just a few hundred yuan. The brand is positioned as budget-friendly, with a starting price of less than 100,000 yuan, saving a significant amount compared to joint-venture cars. However, the noise is a bit noticeable on highways, and the interior is average. But it uses Chery's engine technology, so reliability is decent. Kaiyi has many service outlets in second- and third-tier cities, and the service is good. It feels like a reliable commuting option, especially for those with a limited budget who still want an SUV—it's very practical.

We young people find Kaiyi Auto quite vibrant! The brand follows a trendy path, with its newly launched E3 electric SUV featuring avant-garde design and cutting-edge systems like voice assistants and online navigation. The price is affordable, making it attainable for those just a few years out of college—around 100,000 RMB. As a subsidiary brand of Chery, it introduces innovative features to attract the new generation, with advertisements highlighting youthful energy. I think Kaiyi is narrowing the gap with established brands, especially with its charging models being ideal for urban commuting. It might become even more popular in the future and is worth keeping an eye on.

If you're on a tight budget but still want to buy a new car, Kaiyi is definitely worth considering: economical and practical, with models like the X3 starting at just over 70,000 yuan, featuring low costs and fuel consumption under 7 liters per 100 kilometers. As part of the Chery family, it offers stable quality with few minor issues and ample space for family trips. With a wide service network, repairs are convenient and affordable; compared to joint-venture brands, it saves you a significant amount of money, making it ideal for first-time car buyers or those who prioritize practicality. The brand focuses on the entry-level market, offering simple and reliable models. While they may lack a bit of luxury, their value for money is extremely high.

As someone who follows automotive technology, I've noticed that Cowin is making strides in electrification: launching the E3 new energy vehicle equipped with an efficient , offering a range of 300 kilometers, and featuring a smart cockpit with remote control capabilities. Though a smaller brand, Cowin innovates quickly, aligning with environmental trends. Backed by Chery's technology, it plans to introduce more electric models in the future. With affordable pricing appealing to the masses, Cowin offers both emission reduction and cost-effectiveness, showcasing significant potential in smart and sustainable mobility.


