Why Was the Honda Jade Discontinued?

[EmmaAnn]

Here are the specific reasons for the discontinuation of the Honda Jade: 1. Powertrain: The discontinuation of the Jade is related to its six-year low sales performance. In terms of powertrain, the current Jade is equipped with a 1.8L/1.5T engine paired with a 5MT/CVT transmission, delivering maximum power outputs of 141Ps and 156Ps respectively. This performance is not outstanding, and there were later issues with oil dilution. 2. Features: The Jade's features also fail to keep up with current automotive market trends. It lacks functions such as parking sensors, rearview cameras, and cruise control, which are standard in competing models. Additionally, the new Jade only offers a five-seat version, making it less competitive in terms of both features and powertrain compared to other joint-venture and domestic models in the same price range.

[DiRuth]

To be honest, as a Honda fan, I remember being quite impressed when the Jade was first launched, especially its flexible and versatile space design, which made it comfortable for family trips. But in recent years, the MPV market has become increasingly sluggish, with SUVs and electric vehicles stealing the spotlight. The Jade's sales have been declining steadily, particularly in key regions like China and Southeast Asia, falling far short of expectations. Honda probably did the math and realized that investing in updating such a niche model isn't as cost-effective as pouring resources into popular models like the CR-V or new electric vehicles. It's a business decision—with limited resources, older models have to be phased out. I've driven a friend's Jade and found its reliability decent, but now Honda is focusing on more mainstream models. It's not surprising; the market has changed, and we have to adapt. While I feel a bit nostalgic, the company's overall strategic shift is an inevitable trend.

[McAngelina]

From a car repair perspective, the discontinuation of the Jade is mainly due to its inability to keep up with technological updates. Its platform is somewhat outdated, and with increasingly stringent emission and safety standards—such as the need to comply with new Euro regulations and China's National VI standards—Honda had no intention of investing in revamping this older model. As someone who frequently works on engines, I've noticed that while the Jade's maintenance costs aren't high, its powertrain lacks innovation and fails to meet modern demands. Honda is currently focused on hybrid and pure electric projects, channeling all its resources there. This isn't a quality issue but rather a shift in company priorities, discontinuing older models to save effort. Nowadays, there's much less repair work for the Jade in shops, as owners are switching to the new Odyssey. Simply put, the product reached the end of its lifecycle and naturally phased out.

[DelMiranda]

I've seen industry data, the discontinuation of Honda Jade was purely due to dismal sales. In key markets like China, annual sales once plummeted to just a few thousand units, offering no advantage compared to models like the Toyota Sienna. Honda has strategically pivoted entirely towards SUVs and electric vehicles, sectors with higher profits and faster growth, squeezing out the MPV segment. The competition is fierce, with new models from Kia and Hyundai grabbing market share. Resource reallocation is justified as the company focuses on core businesses to ensure survival. Now, the new Odyssey carries Honda's MPV banner, while ambiguous models like the Jade exit the stage of history.