Why was the 2021 Geely Vision X3 Pro discontinued?

[ConnorDella]

Geely brand will fully transition to the CMA platform in the coming years. Entry-level models like the Vision X3 are only short-term strategies, and such products will gradually exit the market as consumer preferences upgrade. Lack of Competitiveness: With the introduction of the BMA1 and CMA platforms, as well as competitive models like the Borui, Boyue, and Emgrand, consumers have gradually developed an outdated impression of the Vision X3. Coupled with the market downturn caused by its aging branding, the Vision X3 will gradually fade from the stage. Retained Models: Not all Vision series models have been discontinued. The compact SUV Vision X6, with its affordable pricing for a small SUV, has won consumer favor and secured a spot in the top 20 sales rankings of domestic SUVs. Additionally, the newly added 1.4T 6AT powertrain has further enhanced its market competitiveness. This is precisely why the Vision X6 has been retained in the market battle of new products. Replacement Models: The new sedan replacing the Vision is codenamed SS11, positioned as an entry-level compact sedan or small car. Its competitive advantages will focus on aspects like cost-performance ratio and size, aiming to capture market share from AO-segment sedans.