Why is GAC considered inferior to FAW?
1 Answers
1. Production Models: Due to differences in scale, GAC Toyota offers fewer models compared to FAW Toyota. FAW Toyota's lineup includes the Crown, Reiz, Corolla, Vios, RAV4, Prado, and Coaster, among others. On the other hand, GAC Toyota produces models such as the Camry, Highlander, Yaris L, and Alphard. Among these, FAW Toyota's former flagship model, the Reiz, has been discontinued. From the perspective of model distribution, FAW Toyota's positioning is relatively more premium. 2. R&D Capability: Toyota Motor Corporation has established an independent automotive R&D company in China, specifically responsible for providing technical support to both FAW Toyota and GAC Toyota. Therefore, in terms of R&D capability, FAW Toyota and GAC Toyota are on par, as their R&D technologies originate from the same company. Thus, there is no difference in technical R&D between the two. 3. Quality Comparison: FAW Toyota was established earlier, and FAW Group, as a central state-owned enterprise, boasts strong financial resources. It adheres to conventional practices with localized designs, but the technology still follows Toyota's standards. Similarly, GAC Toyota's vehicle quality meets Toyota's standards and is equally commendable. Additionally, considering the driving habits of Chinese consumers, GAC Toyota's designs are more user-friendly and localized, aligning with Chinese aesthetics and needs. Both FAW Toyota and GAC Toyota adhere to Toyota's quality control standards, making it difficult to distinguish between the two in terms of vehicle quality. Many models share the same core components.