Why Did Lexus Change Its Name from Lingzhi?
1 Answers
Because the Lingzhi trademark was registered by someone else, and after multiple negotiations failed, they had no choice but to abandon this trademark. More related information is as follows: 1. Lexus is a brand under Japan's Toyota Motor Corporation, established in 1983. It is a globally renowned luxury car brand, and within just over a decade, Lexus sales in some regions have surpassed those of BMW and Mercedes-Benz. Although it is a brand under Toyota, it only entered the Japanese domestic market in 2005. Its high-end sedan series has been particularly successful in sales and also secured a position in the 2018 World Brand 500 rankings. The brand was founded by Eiji Toyoda. 2. The Lexus LX is a large SUV model. Currently, there are three models available for sale. The vehicle is equipped with a 5.7-liter naturally aspirated engine and an eight-speed automatic transmission. The vehicle was launched in August 2018, with a combined fuel consumption of 14.7 liters per 100 kilometers.