Which country does Denza belong to?
2 Answers
Denza is a Chinese automotive brand owned by Shenzhen BYD Daimler New Technology Co., Ltd., a joint venture between BYD and Daimler. It is China's first brand dedicated to electric vehicles, jointly established by both parties. Below is more information about Denza: 1. Development History: Shenzhen Denza New Energy Automotive Co., Ltd., a joint venture equally invested by BYD Auto Co., Ltd. and Daimler, officially launched its new automotive brand Denza, with the English name DENZA. 2. Technology: Dedicated to the research and development of electric vehicle technology, it focuses on producing environmentally friendly, energy-efficient, safe, comfortable, and high-quality electric vehicles. The brand aims to become China's most successful new energy vehicle manufacturer, driving the development and advancement of new energy vehicles.
DENZA is a Chinese automotive brand headquartered in Shenzhen. Despite its international-sounding name, it's actually a joint venture between BYD and Mercedes-Benz. When I test drove their D9 model, the salesperson specifically emphasized it's a domestically-produced premium new energy vehicle - the embroidered five-star red flag on the driver's seat was particularly eye-catching. As someone deeply involved in the automotive industry, I find this brand quite fascinating: BYD provides the core three-electric technology while Mercedes-Benz oversees vehicle manufacturing standards, with actual production taking place in Chinese factories. Their pure electric MPVs have become the most common sight on roads, starting at 300,000 RMB yet taking significant market share from joint venture brands. After a comprehensive brand refresh last year that even simplified the logo to a more minimalist letter design, you can clearly see Chinese brands' ambition to compete in the premium segment.