What was Audi originally called?

[VonNathan]

Audi was originally called Audi and has never changed its name. Origin of Audi: Audi originated in the late 19th century, with the industrial belief of producing large, high-power, and high-quality luxury cars. In 1909, the Audi Automobile Works founded by Horch, along with Horch, Wanderer, and DKW, gradually formed the Auto Union, which developed into the current Audi company. Company Development: In 1985, Audi Automobile Works was officially renamed Audi AG, and the four-ring logo has been used ever since. In 1986, Audi officially began comprehensive contact with the Chinese market and conducted feasibility studies on a batch of technologies with FAW in Changchun. Finally, in 1993, German Audi officially joined FAW, merging into the FAW-Volkswagen joint venture.

[MacBriella]

The earliest name of Audi was Audi itself, founded in 1910 by August Horch. Prior to that, he established Horch & Cie in 1899, but due to disputes with partners, he was forced to leave and created the new brand Audi, which translates to 'listen' in Latin, echoing his surname. As a car enthusiast, I find this history fascinating—it reflects the competitive and innovative spirit of the early automotive industry. Audi quickly grew and merged with other companies in 1932 to form Auto Union, giving rise to the classic four-ring logo, symbolizing the merger of four major brands. This makes me think that changes in brand names often stem from founders' stories and personal determination, and the transformation from Horch to Audi shaped today's premium image. Modern Audi luxury models like the A-series actually trace their roots back to that starting point, and learning these details enriches my passion even more.

[JulianLynn]

As a history enthusiast, I recall that Audi originated in 1910, with its founding brand named Audi. The founder was August Horch, who initially established Horch & Company in 1899 before parting ways and creating Audi, derived from the Latin word for 'listen.' At that time, the automotive industry was just beginning, and Audi's founding represented the evolution of German industry. I find this background crucial because it influenced Audi's subsequent design philosophy, emphasizing technological innovation and refined quality. The merger in the 1930s integrated Audi into the four-ring emblem, combining the strengths of multiple brands. Exploring this history not only reveals the evolution of the name but also helps understand how the brand rose from challenges, laying the foundation for today's innovations—truly thought-provoking.

[LucilleMarie]

I've been collecting vintage cars for many years and learned that Audi was originally named Audi as early as 1910. After August Horch left the company he founded, Horch, he directly established this new brand, with the name derived from Latin. Recalling a classic Audi I restored, the historical feel was strong. In its early days, Audi focused on luxury cars, driving the early German automotive industry. Later, Audi joined the Auto Union, and its logo changed to four rings, representing the combination of multiple brands. As a collector, understanding the evolution of the name helps me better appreciate the details of vintage cars. Audi's origin story makes collecting more meaningful and reminds us that innovation often starts anew.