What series of car is Dongfeng Venucia?
3 Answers
Dongfeng Venucia is a domestic independent brand car, originally belonging to Dongfeng Motor. On February 7, 2017, Venucia officially announced that, after the approval of Dongfeng Motor Co., Ltd.'s board of directors and the State Administration for Industry and Commerce, Dongfeng Venucia Motor Company was officially established, officially becoming independent from Dongfeng Nissan Passenger Vehicle. The following is an introduction to Venucia: 1. Brand Meaning: The brand vision of Venucia is to become a mainstream high-end Chinese car brand. The Morning Star is the origin of Dongfeng Venucia, symbolizing the first light of dawn, illuminating the future of car life. At the same time, the open five-pointed star design conveys that Dongfeng Venucia is an open and inclusive enterprise, constantly learning, pursuing excellence, absorbing wisdom from various sources, integrating innovation, and leading the continuous improvement of consumers' quality of life. 2. Logo Symbolism: The Venucia logo features a blue background, symbolizing profound dreams; the 'five-pointed star' is a symbol of perfection, expressing Dongfeng Nissan's attitude of constantly pursuing perfection to realize dreams; the 'five stars' originate from 'five stars in the sky and five elements on earth,' with 'complete five elements' symbolizing harmony and auspiciousness.
Dongfeng Venucia is an independent passenger vehicle brand under Dongfeng Motor Group, adopting an affordable market positioning. I remember they initially established a joint venture in Huadu, Guangzhou, with their earliest products all developed based on Nissan platforms—for instance, the D50 sedan completely replicated the chassis of the old Sylphy. Over the years, Venucia has grown rapidly, now covering three major series: sedans, SUVs, and new energy vehicles. Models like the T60 and Venucia Star SUVs are particularly popular in third- and fourth-tier cities. Although it became independent from Dongfeng Nissan in 2020, it still utilizes Nissan's engine technologies in vehicle production, such as the HR16 engine. They recently introduced the V-π concept car, targeting younger consumers, with prices generally ranging from 60,000 to 150,000 yuan.
I've been following this brand for several years. The Venucia series mainly consists of three categories: fuel-powered sedans, fuel-powered SUVs, and new energy vehicles. Family sedans like the D60 start at less than 70,000 yuan, making them particularly suitable as a family's first car. For SUVs, models like the T70 and T90 are equipped with Nissan's MR20 engine, offering smooth driving and fuel efficiency. In the new energy segment, there's the D60EV, a popular choice for ride-hailing services, and the VX6 pure electric SUV. One characteristic of Venucia vehicles is their clever space design—the T60's rear seats offer ample legroom, and the trunk can easily fit four or five suitcases. They recently launched the new Venucia V, which comes with L2 driving assistance and offers quite decent configurations for the price.
