What brand is the NIO audio system?

[Karter]

NIO ES6 audio brand is Suzhou ShangSheng. With its avant-garde exterior design and rich configurations, the ES6 has become the pillar of NIO's sales. Below is its relevant introduction: In terms of exterior: The ES6 is very stylish and dynamic, featuring split headlights, hidden door handles, and floating door handles, combining bold innovation with fashion, making it highly recognizable. In terms of interior: The interior design is equally outstanding. To achieve a futuristic design, it reduces the control of button switches, integrating complex and cumbersome buttons into an 11.3-inch touchscreen, which can be said to be a combination of technology and intelligence.

[VanDawson]

Recently, I’ve been really enjoying the sound system in my NIO while driving. It uses NIO’s own NIO Immersive Sound system, but it’s not entirely self-developed. Flagship models like the ET7 and ES8 collaborated with Sweden’s Dirac team for tuning—a company quite renowned in the audio tech circle. My real-world experience shows this system is impressively configured, with 23 speakers packed into the cabin, delivering 7.1.4-channel surround sound. Last time I played 'Bohemian Rhapsody,' the drumbeats vibrated the seats, and the vocals felt like the singer was standing right in front of the windshield. The optional price is a third cheaper than BBA’s Burmester system, which is a steal for someone like me who loves live music.

[DelNolan]

I've been driving the NIO ES6 for two years, and every time friends get in the car, they compliment the sound system. Unlike BMW's Harman Kardon branded setup, this is NIO's self-developed NIO Immersive Sound system, with both hardware and software done in-house. The key is their collaboration with Dirac for algorithm tuning—the soundstage positioning is unbelievably precise. For example, navigation voices always come from the center console, and when playing rock music, the subwoofer vibrates underfoot without muddying the sound. The car comes standard with at least 12 speakers, and the highs aren't piercing. Once I tried playing a symphony, and the positioning of the violin section was exceptionally clear—something gas-powered cars in this price range simply can't match.

[SanAurora]

NIO's entire audio system is branded as NIO Immersive Sound, which is exclusive to the brand. What impresses me the most is its spatial audio technology, combined with the headrest speakers—it's simply cutting-edge. When taking phone calls while driving, it feels like someone is whispering right into your ear. Listening to ASMR effects gives the sensation of raindrops falling from your left shoulder to your right. The tuning is handled by Sweden's Dirac, the same team behind Rolls-Royce's audio effects. I've compared the ET5 with the XPeng P7i, and NIO's vocals are warmer, with more solid drum beats. The key advantage is that the system isn't picky about audio sources—even playing music via Bluetooth from a phone on NetEase Cloud Music delivers a cinematic experience.

[SamuelLynn]

As an audiophile veteran, the highlight of NIO's audio system lies in its software. The brand is its in-house developed NIO Immersive Sound, but it utilizes Dirac's sound engine at its core. When driving the ET7, you can choose from four modes, with my favorite being the Studio Mode for its exceptional fidelity. The hardware is also generously equipped: seven tweeter units hidden in the A-pillars and a 13-inch subwoofer mounted under the floor. Technically speaking, it supports Dolby Atmos, making the sound effects incredibly realistic, like when the sandworms emerge from the rear seats in 'Dune.' I recommend opting for the upgrade; the premium version costs 6,000 more than the base model but offers additional amplifier power and seat vibration features.

[DiIvan]

Last week, I test-drove the new EC6, and the salesperson mentioned that the audio system is NIO's self-tuned Immersive Sound. Unlike traditional automakers that rely on rebranding, NIO's entire development logic revolves around electric vehicle design, such as specialized noise cancellation for motor sounds. The actual listening experience was amazing—the sound quality barely degraded at 80 km/h whether the windows were open or closed. The system comes standard with 14 speakers and active noise cancellation, delivering exceptionally clean vocal reproduction without the excessive bass emphasis seen in some brands. I believe the biggest advantage of this system is its OTA upgrade capability; last year's update directly improved the soundstage width by 20%.