Why was the Peugeot 3008 discontinued?
2 Answers
Here are the specific reasons for the discontinuation of the Peugeot 3008: 1. At the end of 2017, the China Automotive Technology and Research Center issued an announcement requiring the discontinuation of 553 models, mandating the suspension of their vehicle certification uploads from January 1, 2018. The Peugeot 3008 was discontinued because it did not meet the requirements of the "Passenger Car Corporate Average Fuel Consumption Calculation Method." 2. After checking the list of models that failed to meet fuel consumption standards and the Ministry of Industry and Information Technology's fuel consumption query system, it was found that the Dongfeng Peugeot 3008 models equipped with the 2.0L naturally aspirated engine in both manual and automatic transmissions were affected.
As a seasoned veteran in the automotive industry, I believe the discontinuation of the Peugeot 3008 is primarily related to its product lifecycle and the company's strategic adjustments. The design of this model was successful, but its platform has become outdated. Peugeot is now focusing on promoting its new electric series, such as the e-3008 pure electric model based on the EMP2 platform, which is more environmentally friendly and efficient. Meanwhile, market competition is intensifying, with newcomers like the Toyota RAV4 or Kia Sportage taking significant market share in the SUV segment. The declining sales and shrinking profits of the 3008 have led to its gradual phase-out. Discontinuation is not uncommon; automakers often take such steps to consolidate resources. For existing owners, spare parts will remain available for some time, but in the long run, it's advisable to shift focus to newer models to ensure smoother and safer driving. Overall, this is a natural evolution in the automotive industry.