Why was the Grand Commander PHEV discontinued?

[McRiley]

The reasons for the discontinuation of the Grand Commander PHEV are as follows: 1. Loss of support from the first batch of fans. It's not that the Grand Commander PHEV is bad—even at its initial launch, the car's performance was outstanding among its peers. However, in today's fiercely competitive market, having a strong product is just the foundation; what's more important is showing consumers its price advantage. It doesn't necessarily have to be extremely cheap, but if the perceived value or sincerity in pricing isn't apparent to consumers, it becomes irrelevant. 2. Lack of staying power: The 2020 Grand Commander PHEV did have notable price advantages, but as mentioned earlier, consumers who were initially interested in this model had already moved on to other products by then. Among its competitors in the same price range, models like the Highlander are known to last over a decade without needing replacement. While some consumers might have the means to splurge, the 2020 Grand Commander PHEV didn't possess the compelling strength to make buyers abandon the Highlander. Some might point to its 2.0T+9AT powertrain and Jeep's 4WD advantage, but competing models aren't far behind. Additionally, perhaps due to the high configuration of older models, the 2020 Grand Commander PHEV failed to showcase any particularly noticeable upgrades, making it hard to win consumer approval—even with its significantly lowered price.