Why was the Geely Emgrand GS discontinued?
2 Answers
The Emgrand GS has not been discontinued. The official announcement states that it is only temporarily suspending orders due to high demand exceeding production capacity, resulting in a supply shortage. Below is relevant information about the Geely Emgrand GS: Exterior: The Emgrand GS continues the "New Sporty Aesthetic" design philosophy, offering two styling versions—"Dynamic" and "Elegant"—which showcase sporty sharpness and fashionable elegance respectively, providing users with more diverse personalized choices. Platform: The Geely Emgrand GS is built on Geely's all-new FE platform, belonging to the third-generation products under Geely's development strategy alongside the Borui and Boyue models.
As someone who has driven many domestic cars, I think it's quite normal for the Geely Emgrand GS to be discontinued. The car has been on the market for several years, and while it initially received positive feedback, consumer preferences have evolved over time, and manufacturers need to keep up with new trends. Geely later introduced the Emgrand S as an upgraded version, with cooler designs and smarter features. Perhaps sales declined, or production costs became too high, so discontinuing the model allows the manufacturer to focus on new energy vehicles, as electric or hybrid models are now trending. If you're an existing owner, don't worry—after-sales support will still be available. If you're considering upgrading to the new Emgrand S, the experience will be much better. In short, this is standard practice in the automotive industry—models that aren't updated get phased out, and maintaining freshness is key.
