Why was the Besturn X80 discontinued?
2 Answers
Besturn X80 was discontinued mainly due to pricing and brand reasons. Here is an introduction about the Besturn X80: 1. Introduction: On September 16, 2014, the FAW Besturn 2015 X80 was officially launched, offering 8 models with two powertrain options: 2.0L and 1.8T. 2. Powertrain: The older Besturn X80 models were equipped with either a 2.0L or 2.3L engine, with maximum power outputs of 146 horsepower and 154 horsepower, and peak torques of 183N·m and 205N·m, respectively. 3. Exterior: In terms of the vehicle platform, the Besturn X80 shares the same platform as the Besturn B70, including the chassis and powertrain components.
I follow the car market closely. The discontinuation of the Besturn X80 was mainly due to poor sales and intense competition. Nowadays, SUVs are everywhere, with models like the Haval H6 or Changan CS75 selling like hotcakes. The Besturn X80 didn't stand out in performance, had relatively high fuel consumption, and didn't appeal to younger buyers. The company needs to control costs and allocate resources to new models, such as the T-series SUVs, which are more fuel-efficient and have more modern designs. Discontinuing older models to make way for new ones is quite common in the auto industry. Besturn has to adapt to market changes, especially since no one wants to keep playing when profits shrink. I'd suggest owners consider the resale value or take a look at Besturn's newer models—don't just focus on the past.
