Why was the Bestune B30 discontinued?
1 Answers
Bestune B30 had some quality issues, which led to a continuous decline in sales. As a result, the car's position in the automotive market and among consumers gradually weakened, ultimately leading to its discontinuation. Below is a detailed introduction about Bestune: 1. Introduction: The Bestune brand was established on May 18, 2006. On May 18, 2021, FAW Bestune launched a new brand strategy and comprehensively upgraded its logo, "Window of the World," to create a new Bestune brand identity. 2. Brand Philosophy and Positioning: The brand philosophy of the new Bestune is to continuously create surprises for users' travel. The brand positioning of the new Bestune is a mid-to-high-end brand in China's mainstream automotive market.