Why was the Audi RS3 discontinued?

[CamillaLynn]

The reason for the discontinuation of the Audi RS3 is: Due to the upcoming global implementation of the Worldwide Harmonized Light Vehicles Test Procedure (WLTP), the Volkswagen Group had to make new adjustments to the models under its brands to comply with relevant environmental regulations. This applies to Volkswagen, SEAT, Porsche, and of course, Audi as well. Drawbacks of NEDC: The NEDC (New European Driving Cycle) test previously used by the EU indeed had many shortcomings, and its scientific validity and accuracy have been widely questioned. Therefore, the new WLTP test cycle was introduced, and future new cars can only continue to be sold if they meet the regulations through re-tuning. Impact on the RS3: As a high-performance model of Audi, the RS3 was inevitably among the first to be affected. After all, balancing performance and environmental compliance is a challenging task. Overseas, the Audi RS3 Sportback and RS3 Sedan have temporarily halted production for models supplied to the EU region, even affecting Australia. However, Audi expects to resume production early next year, so the RS3 isn't saying goodbye just yet.

[LeEmery]

I've always loved the Audi RS3, that little five-cylinder engine's performance is absolutely mesmerizing. But I heard it's been discontinued, probably due to increasingly strict environmental regulations, like the EU's Euro 7 emission standards, which require new cars to have extremely low emissions. Audi might think it's too costly to modify the RS3, so they'd rather focus on pushing electric vehicles. Their new e-tron GT series is gaining popularity, with performance comparable to the RS3 and being more eco-friendly, reflecting the broader trend of electrification in the automotive industry. In fact, many performance cars are shifting to hybrid or fully electric. The discontinuation of the RS3 is part of Audi's strategic adjustment to avoid falling behind competitors. I suggest car enthusiasts pay more attention to Audi's electric models—you can still experience the thrill of high-speed driving in the future.

[OMaci]

I drive a lot and feel that the discontinuation of the Audi RS3 makes perfect sense. Consumer preferences have shifted, with more people favoring large SUVs or electric vehicles. As a niche hot hatch, the RS3 likely struggled with sales. Economic pressures also play a role, forcing Audi to allocate resources to more profitable product lines, such as their SUV family. Global supply chain issues and parts shortages may have further accelerated the decision to discontinue the model. Additionally, the trend toward electric vehicles is undeniable, with models like Tesla and Audi's own e-tron gaining popularity, especially among younger buyers. The RS3 was a classic, but brands must evolve. Ultimately, this isn't a failure but Audi's way of adapting to the market. Stay tuned—perhaps new models will bring exciting surprises.

[DelBeau]

I believe Audi's discontinuation of the RS3 is related to the environmental trend. The world is pushing for clean energy, and electric vehicles have become mainstream. Audi has to respond to the call and reduce the production of fuel-powered vehicles. The RS3's large-displacement engine is at a disadvantage and may even face policy penalties. Considering climate change issues, corporate responsibility is driving the brand's transformation, focusing on developing high-performance electric vehicles like the e-tron series.