Why was the 14th-generation Sylphy discontinued?
4 Answers
Due to the changes of the times, the 14th-generation Sylphy was phased out after the release of newer models. The 2020 Sylphy was officially launched on July 16, 2019, marking a generational update—the 14th-generation Sylphy. The new model adopted the Vmotion-2.0 concept car design language, similar to the all-new Teana, and was equipped with Nissan Intelligent Mobility technology. Additional details are as follows: 1. Exterior: The 14th-generation Sylphy features the latest family design language (Nissan's Vmotion-2.0 flat design language), with a more sporty appearance. The iconic V-shaped grille is further enlarged, paired with sharp headlight clusters on both sides, giving the front fascia a more angular look, breaking away from its traditionally conservative image. 2. Side Profile: The segmented waistline design is quite distinctive, complemented by a new 17-inch double five-spoke wheel design, enhancing the overall sporty feel. In terms of dimensions, the rear features a more intricate taillight design. Configurations include optional sunroof, different headlight styles, front fog lights, and wheel designs. 3. Interior: The 14th-generation Sylphy adopts the latest family-style interior design, maintaining a comfortable and homey ambiance. The floating central touchscreen integrates most functional operations, reducing physical buttons inside the cabin. 4. Powertrain: The 14th-generation Sylphy continues to be powered by a 1.6L naturally aspirated engine, delivering a maximum power of 126 horsepower (93 kW) and a top speed of 190 km/h. It is paired with a CVT transmission and complies with the China VI emission standards.
The discontinuation of the 14th-generation Sylphy is actually quite normal. Cars, like mobile phones, need to be updated and upgraded. I guess it's because Nissan is about to launch a new generation of the Sylphy. After all, this car has always been a best-seller, and the manufacturer surely wants to continuously upgrade its features to compete in the market. The new model has undergone major adjustments in both exterior and interior design, with a more sporty front face, LED headlights, and an upgraded 8-inch central control screen. A lot of safety features have been added too, like blind spot monitoring and automatic emergency braking. Discontinuing the old model allows the production line to focus entirely on manufacturing the new cars, which is more cost-effective for the manufacturer and also good for buyers—getting better products for about the same price.
From a market perspective, the discontinuation of the 14th-generation Sylphy is a result of the manufacturer's strategic adjustment. With domestic models like the BYD Qin Plus gaining immense popularity, the Sylphy must undergo generational updates to maintain competitiveness. The previous model had been on sale for over four years, with increasing price discounts that ultimately diluted the brand's premium image. After phasing out the old model, the new version now comes standard with features like electronic parking brakes and tire pressure monitoring across all trims, while higher-end variants even offer ProPILOT driver assistance. This strategy not only appeals to younger consumers but also prevents internal competition between old and new models. In fact, competitors like the Corolla and Lavida adopted similar approaches in recent years—this is simply how the compact sedan market operates.
Cars in the Sylphy's class usually undergo a generational change every five or six years. The 14th generation was launched in 2019, so it's about time for it to retire. The new model adopts Nissan's latest CMF-CD platform, making the body lighter yet stronger, and reducing fuel consumption from 6.1L to 5.7L. Although the old engine is reliable, its technology is somewhat outdated. Nowadays, consumers are looking for smart features, and the 14th generation didn't even come with car connectivity. The new model directly offers remote start for the air conditioning and OTA updates. Simply put, the discontinuation isn't due to quality issues but to make way for new technologies.