Why is the Junyue called Lacrosse?

[LaMargaret]

Junyue (Lacrosse) is a new mid-to-high-end sedan launched by Shanghai GM, positioned between the Regal and Royaum. Shanghai GM introduced the Junyue to replace the Regal and secure an important position in the domestic mid-to-high-end car market. The explanation for why the Junyue is called Lacrosse is as follows: LaCROSSE originally refers to lacrosse, a sport popular among young people, originating from Native Americans and widely played in the eastern United States. Similar to hockey and soccer, the objective of lacrosse is straightforward—to score by getting the ball into the opponent's goal. Buick chose LaCROSSE to represent its product because it best symbolizes America, with a long history, deep cultural heritage, and widespread popularity.