Why is the Hongqi E-QM5 not sold to individuals?
2 Answers
The reason why the Hongqi E-QM5 is not sold to individuals is its market positioning—it exclusively targets the high-end ride-hailing market and is not available for private purchase. The Hongqi E-QM5 is the first pure electric sedan under the Hongqi brand, offering three variants: the Hongqi E-QM5 Charging Luxury Edition, Hongqi E-QM5 Charging Didi Edition, and Hongqi E-QM5 Charging T3 Edition. The Hongqi E-QM5 Charging Edition features rapid charging technology, enabling a 100 km range with just 10 minutes of charging. Reaching 80% battery capacity takes only 30 minutes, with an NEDC-rated range of 431 km. Additionally, the new Hongqi E-QM5 Charging Edition adopts mechanized operation for simpler and quicker battery replacement, efficiently meeting user demands in minimal time. The Hongqi E-QM5 collaborates with mobility platforms to develop customized vehicle systems, featuring an exclusive steering wheel for more convenient operation. Drivers can accept orders with one click, enhancing driving efficiency and significantly improving operational productivity. It also offers services such as Hongqi Intelligent Connectivity for round-the-clock assistance, phone-free worry-free driving, and real-time evolution through remote upgrade modes.
Recently, I noticed many people are curious about why the Hongqi EQM5 isn't sold to individual customers. I was also quite puzzled, but after some research, I found out it's specifically designed for taxi or ride-hailing companies. Hongqi probably thinks this is more cost-effective—selling in bulk to enterprises helps control costs and quality issues, and companies can also benefit from electric vehicle subsidy policies. In contrast, selling to individuals requires more after-sales support, and too many cars could lead to chaos. Currently, Hongqi offers other models like the H-series for family users. If you're looking for an electric vehicle for personal use, they might open sales in the future, but there are no plans yet. This approach is actually quite common, similar to how many shared bikes are only for rent and not for sale—it saves resources and boosts brand influence. As an ordinary car owner, I'd say it's easier to just choose another brand that sells directly to individuals, so you don't have to worry about these restrictions all the time.