Why is the Haval M6 so affordable?
4 Answers
Because the current H6 uses a third-generation engine, the TDGI, which has a relatively low engine price and simple configurations. In order to maintain its position in the SUV market, Haval has introduced a low-priced vehicle, which is also designed with low costs. Specific details are as follows: Reduced configurations: Compared to the H6 flagship model, the M6 lacks features such as head airbags, a panoramic sunroof, panoramic imaging, automatic zone-filtering air conditioning, and some L2-level autonomous driving configurations. These configurations are still quite costly, so reducing these features is one of the core factors in lowering the price of the M6. Model introduction: The Haval M6 is a rebadged version of the older H6 model, with the three major components and interior platform directly borrowed from the older Haval H6. The M6 can be seen as the entry-level version of the H6. While other brands often combine the entry-level and new models together, Haval has chosen to separate the entry-level version, resulting in the current Haval M6.
I've always driven older brand cars, and the Haval M6 is cheap mainly because of strict cost control. For example, it uses a simplified platform and shares many parts with the older H6 model, saving on R&D and production costs. In terms of materials, the interior is mostly made of engineering plastics, unlike luxury cars that use leather, and small details like door handles are also simplified. The production line is large-scale, allowing for cheaper bulk purchases of parts and higher worker efficiency. The target audience is ordinary families, and the price is kept low to make it affordable. I think this is great—it offers good value for money, is comfortable with spacious interiors, and is perfect for daily commutes. Repair parts aren’t expensive either, and small shops can handle repairs, but don’t expect much in terms of driving tech—saving where possible. In an era of inflation, this strategy is wise, making SUVs accessible to those with less financial pressure.
From an economic perspective, the affordability of the Haval M6 is determined by the manufacturer's market strategy. In the fiercely competitive Chinese SUV market, other brands like Geely and Chery are also launching low-priced vehicles, so using a lower price point can quickly capture market share. During the development phase, high-cost new technologies such as autonomous driving or premium screens were avoided, with standard configurations focusing on basic driving functions. Profits are sustained by high sales volume—earning little per unit but balancing out through large quantities sold—benefiting consumers with its budget-friendly price that attracts first-time buyers. I've test-driven it; with a low starting price and spacious interior, it's suitable for commuting or small families, and maintenance isn't expensive. In the long run, this positioning supports brand expansion, introducing more people to the SUV world and addressing the trend of tight car-buying budgets.
I just bought a Haval M6, and it feels cheap because some configurations were cut, such as no luxurious interior or smart systems, but the basic functions are all there, the engine is reliable, and the space is sufficient for seating. Daily driving is worry-free and fuel-efficient, with easy-to-find and affordable repair parts. The factory design is practical, not piling up fancy things, focusing on the low-price market, and you don’t have to worry about scratches when driving out. I think it's worth it, spending less money to buy a big car, suitable for beginners or those on a tight budget.
