Why is the 2014 LaCrosse priced so low?

[IslaRose]

LaCrosse is priced low due to its poor resale value. The main reason Buick LaCrosse doesn't retain its value well is that the Buick brand cannot adequately support this price point for a mid-size sedan, creating a "neither high nor low" impression. Additionally, this model has relatively high fuel consumption, which applies to both new and older versions. Fewer people choose LaCrosse primarily because its positioning is somewhat awkward. Here are the specific reasons: 1. Price perspective: With just a little more money than LaCrosse's price, buyers could get entry-level models like Mercedes-Benz C-Class, BMW 3 Series, Audi A4L, or Crown - all superior to Buick in terms of both brand and quality. 2. Target audience: For average salary earners, they tend to prefer more affordable and cost-effective SUVs; while successful individuals who want to showcase their status would rather purchase luxury brand vehicles. The target audience is hard to define, typically being middle-class families.