Why is Land Rover called Chery Land Rover?

1 Answers
KingstonDella
07/30/25 2:27am
Land Rover is called Chery Land Rover because: Land Rover chose Chery as its partner. Land Rover needed to localize production in China, and the Chinese government has protective policies for domestic automakers. All foreign brands seeking localization must cooperate with domestic brands to establish factories in China, hence Land Rover chose Chery. Land Rover is a British all-terrain vehicle and SUV brand under Jaguar Land Rover, currently offering the Range Rover series, Discovery series, and Defender series. Taking the Range Rover as an example, its body dimensions are 4999mm in length, 2073mm in width, and 1835mm in height, with a wheelbase of 2922mm.
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