Why is Jaguar called Chery Jaguar?
1 Answers
Because Chery Jaguar is the brand after the joint venture between Chery and Jaguar. Chery Jaguar is a joint venture subsidiary of Chery and Jaguar, hence the name. Below is more information about Chery Jaguar: 1. Establishment: Chery Jaguar Land Rover Automotive Co., Ltd. was established in November 2012, jointly funded by Chery Automobile Co., Ltd. and Jaguar Land Rover Automotive, with a 50:50 share ratio. It is the first high-end automotive joint venture between China and the UK. 2. Corporate Advantages: Chery Jaguar Land Rover not only possesses world-class vehicle and engine manufacturing bases and comprehensive independent vehicle development capabilities but also leverages its complete operational management system to fulfill its commitment to providing globally top-quality products and services to the Chinese market.