Why has the sales of Lavida declined?
3 Answers
Because consumers in the personal user market suddenly feel that Volkswagen cars are not as "orthodox" as before, and the problems with the vehicles can be viewed objectively. Here is some relevant information about the Lavida: Configuration: The Lavida's car navigation system combines touch screen and knob control operation, and has MP3 playback capability, supporting USB, AUX, and SD card expansion slots. It is easy to use and powerful, with a foldable LCD screen design. Powertrain: It is equipped with a 1.4TSI engine and a 7-speed DSG automatic transmission, featuring energy-saving and environmentally friendly technologies and equipment such as Start-Stop and Recuporation (brake energy recovery).
From my perspective as someone who frequently follows the car market, the decline in Lavida's sales is primarily due to its inability to keep up with competitors. In recent years, electric vehicles have surged in popularity, with models like BYD's Qin PLUS and Tesla's Model 3 selling like hotcakes at affordable prices. As an old-school gasoline car, the Lavida hasn’t seen major design updates, making it look outdated. Younger consumers crave tech-savvy features like smart driving and large touchscreens, areas where the Lavida lags far behind. The market as a whole is shifting toward new energy vehicles, and government subsidies have given domestic brands a significant edge. I remember when I was car shopping last year, friends advised me against choosing the Lavida, citing poor cost-performance and expensive maintenance compared to more affordable domestic alternatives. These market shifts have gradually eroded the Lavida's appeal, leading to its sales decline. At the end of the day, if you can’t keep up with the times, who’s going to buy it?
As an average consumer, I think the Lavida isn't selling well largely because it lacks freshness. There are too few new models, making it unexciting to drive, and the powertrain configurations have remained the same for years—it feels like driving my dad's old car. With rising fuel prices and the Lavida's poor fuel efficiency, people are leaning toward more economical and eco-friendly options as electric vehicles gain popularity. My friends who are switching cars all opt for new energy vehicles, saying the Lavida is overpriced—for the same money, they can get much cooler models. Domestic brands like Geely and Great Wall offer SUVs with better performance and higher-end features, making the Lavida seem outdated. Last year, I test-drove it and found the cabin cramped and the comfort level lacking—far behind competitors. If Volkswagen had upgraded its smart systems sooner, sales might not be this dismal.
