Why don't many people buy the Fazer 150?
2 Answers
The reason why not many people buy the Fazer 150 is that the engine speed doesn't increase during cold starts, and the throttle is unresponsive. The Fazer 150 is a motorcycle developed based on Yamaha's global model, the FAZER-150. It is equipped with an air-cooled, four-stroke, single-cylinder, OHC two-valve fuel-injected engine, which can deliver a maximum power of 9.5kW at 7500rpm. Haojue: Established in 1992, it is a diversified investment company primarily focused on the motorcycle industry and one of the larger Sino-foreign joint venture motorcycle manufacturers. Wuyang-Honda: Founded in 1992, it is a subsidiary of Guangzhou Automobile Group and a large domestic motorcycle manufacturer integrating R&D, production, and sales. Jianshe Yamaha: Established in 1992, it is one of the top ten motorcycle brands and a famous brand product in Chongqing. It is a large motorcycle enterprise jointly funded by Jianshe Industrial Co., Ltd. and Yamaha Motor Co., Ltd. of Japan. Suzuki: Founded in 1920, it is a subsidiary of Suzuki Motor Corporation of Japan, integrating production, manufacturing, distribution, and after-sales services, focusing on the motorcycle and automotive industries.
As an experienced car enthusiast who often helps friends choose motorcycles, I think the mediocre sales of the FZ150 are mainly due to its awkward product positioning. Although it carries the Yamaha badge, its configuration is too basic—the single-cylinder air-cooled engine delivers average performance, and its 9.5 kW output isn't competitive in its class. Nowadays, domestic 150cc models come with inverted forks and ABS, but the FZ150 still sticks with old-school telescopic forks and drum brakes, which make younger riders shake their heads. While its low fuel consumption is a plus, the stiff seat makes long rides uncomfortable, and the cargo rack design isn't very practical. At just over 10,000 RMB, the price seems reasonable, but the Haojue DR150, which costs only 2,000 RMB more, offers twice the features. Today's motorcycle buyers are savvy and would rather spend a bit more for better specs. This bike suits pragmatic commuters, but such buyers often lean toward cheaper domestic models or opt for scooters outright.
