Why Does the Ora White Cat Have Lower Sales Than the Black Cat?
1 Answers
The main reasons for the lower sales of the Ora White Cat compared to the Black Cat include the Black Cat's established popularity, the White Cat's overly quirky appearance, and pricing factors. Here's a detailed breakdown: The Black Cat's Established Popularity: The predecessor of the Ora Black Cat was actually the Ora R1, the first model launched by the Ora brand. With its cute design and affordable price, the Black Cat quickly became the "poster child" of the Ora brand. Given the Black Cat's strong reputation among users, the White Cat's sales have remained unremarkable. Indeed, first impressions carry significant weight. The White Cat's Overly Quirky Appearance: While the White Cat's design is distinctive, this distinctiveness is rooted in "quirkiness." Its sleepy-looking headlights appear less energetic, and the rear light design also fails to inspire much appeal. In contrast, the Black Cat's round headlights are much cuter, and many enthusiasts even customize their Black Cats, clearly making it more aligned with mainstream aesthetics. Pricing Factors: The White Cat is generally priced slightly higher than the Black Cat, yet both offer the same performance and range. As a result, the more visually appealing Black Cat naturally enjoys better sales.
