Why does Geometry A sell worse than Aion S?

[DeJaxson]

The following three points are the main reasons why Geometry A sells worse than Aion S. In fact, apart from overall strength being a major factor, brand soft power also plays a significant role. The dismal sales of Geometry A are largely due to its low brand recognition. 1. Aion S actually has stronger overall product capabilities. In terms of range, Geometry A is one of the few models in its class that can reach 600km, while the top-tier Aion S has a range of 510km, slightly inferior to Geometry A. However, in real-world usage, Aion S experiences less battery drain in winter compared to Geometry A, so the difference in overall range is not as significant as one might think. Additionally, Aion S has a clear advantage in interior and exterior design. 2. Price factor: The MSRP of Aion S is 139,600-205,800 yuan, while the terminal price of Geometry A is 118,700-188,700 yuan. Although Geometry A appears to have a price advantage, Aion S offers more attractive terminal discounts. The current terminal price of Aion S is 129,800-165,800 yuan, while Geometry A ranges from 115,000-178,000 yuan, with mid-to-high trim levels being more expensive than Aion S. Therefore, the more capable Aion S is undoubtedly more favored. 3. Geometry's brand influence is weaker than Aion's. Geometry and Aion originally had similar positioning, and both are backed by major companies, but consumers have a stronger impression of Aion.