Why does BAIC use the Honeycomb engine?
3 Answers
BAIC uses the Honeycomb engine because it is more suitable. The following is a detailed introduction to BAIC: 1. Exterior: The front and rear bumpers, wheel arches, side skirts, and other parts all feature outwardly arched plastic components, giving it a rugged appearance. The front grille adopts a vertical slat design. The rear cabin roof can be removed, adding more off-road driving fun. The tires also follow the standard SUV style, with small rims paired with large tires and a high ground clearance, inspiring confidence when traversing harsh and deteriorated road conditions. 2. Powertrain: The BAIC B40 is equipped with a 2.4L engine.
As a veteran driver who has owned BAIC vehicles for years, I believe BAIC opted for the Great Wall Motors' Honeycomb engine primarily for its cost-effectiveness. By purchasing ready-made engines directly from Great Wall, they save a fortune on R&D costs. These engines perform decently with slightly lower fuel consumption, making daily commutes more economical. Plus, Honeycomb engine parts are widely available, simplifying maintenance compared to some brands plagued by frequent shortages. My own BAIC SUV has run nearly two trouble-free years with an average fuel consumption just over 8L/100km – a budget-friendly urban companion. Long-term, this strategy helps BAIC boost sales through affordable pricing accessible to young buyers. While not premium specs, high cost-performance ratio is the winning formula: low-maintenance durability that keeps users satisfied. Ultimately, smart resource utilization ensures steady profits in the auto business.
As a seasoned veteran in the automotive industry with years of experience, I've seen many brands' engine selection strategies. BAIC's choice of the Honeycomb engine simply comes down to its proven technology, stable power output, and suitability for mainstream family cars. As a subsidiary of Great Wall Motors, the Honeycomb powertrain excels in handling exhaust emissions under China's stringent National VI standards—BAIC can adopt it off-the-shelf without the hassle of in-house R&D. Its high integration also enables easy installation and rapid production line adaptation. From a practical standpoint, this reduces failure rates, minimizes owner complaints, and simplifies maintenance. I've tested it with diagnostic tools—the Honeycomb engine performs reliably in cold starts, ensuring no winter breakdowns. While this shortcut helps BAIC quickly capture the budget-to-midrange market, the brand must inject innovation to elevate its image long-term, or risk being overshadowed by competitors.
