
Why Do Trumpchi Cars Have Low Resale Value? The reasons are as follows: Low Brand Recognition: Joint-venture cars have a longer development history and better model lineage. For example, models like the Golf, Jetta, Accord, and Camry are global vehicles that have gone through many generations of development. In contrast, apart from the Haval H6 and Geely Emgrand, few domestic models have been continuously produced for several generations, making it difficult for them to become classic models. Many models are discontinued due to poor sales or simply get a new shell and name before being relaunched. How can consumers accept such new cars? Low Sales of Domestic Used Cars: Many people believe domestic cars have high failure rates and are hesitant to buy them. They would rather purchase a used joint-venture car than a new domestic one, let alone a used domestic car. Even used car dealers are reluctant to buy domestic models, fearing they won't be able to resell them, so they can only offer lower prices. In contrast, many joint-venture brands have their own used car systems, such as Volkswagen Used Cars and Audi Used Cars. By establishing their own used car systems, they can provide better services when customers trade in their vehicles, raise used car prices to compete with dealers, and improve the resale value of their own brand's used cars.

I've been driving a GAC Motor car for three years and noticed they depreciate quite quickly in the used car market. The main reason is the brand's influence isn't strong enough - used car buyers tend to trust established brands like Toyota and Honda more. Additionally, GAC's new car prices drop too frequently. Last year there was a 20,000 yuan discount when buying new, and this year's new models have even bigger price cuts, which directly pulls down the value of older cars. Another issue is the uneven distribution of GAC service centers - in smaller cities, you might have to wait several days for genuine parts, making used car buyers worry about maintenance hassles. Finally, the market sees too rapid model updates - for example, the GS4 had two major facelifts in just three years, making older versions seem outdated. These factors combined put GAC owners at a disadvantage when selling their cars.

A decade of experience in the used car business has taught me that GAC Motor vehicles are not well-received in the second-hand market. Firstly, their reliability records are inferior to Japanese cars, making buyers worry about potential engine or transmission repairs. Secondly, GAC's new car pricing is inflated, often discounted by 20-30%, causing their used models to be priced 20-30% lower than joint-venture counterparts of the same year. Thirdly, model depreciation varies greatly—for instance, the M8 MPV holds value slightly better, while SUVs like the GS3 can lose half their value in just two years. Coupled with high spare parts costs and rising insurance premiums, savvy used car buyers tend to favor brands with fewer issues.

Last month, I helped a friend sell his Trumpchi GA6, a 2019 model with only 50,000 kilometers on it. The dealers' offers were literally half the price of a new car. Why is the resale value so low? Brand recognition is a major weakness—many people still believe domestic cars fall apart after a few years. There are also shortcomings in product quality, like the 1.5T engine's high fuel consumption, which makes second-hand buyers worry about affordability. Market factors are even more critical—Trumpchi 4S stores frequently run promotions, and the plunging prices of new cars naturally drag down the used car market. Plus, with transparent pricing data on used car platforms nowadays, people check transaction prices and become even more reluctant to offer higher bids.


