Why do Land Rovers start with LRD?
2 Answers
Detailed introduction to Land Rovers starting with LRD letters is as follows: 1. L starting: Land Rovers starting with L were not subdivided in the past models, always led by Land-Rover. Later, with the development of Land Rover vehicles, all models were gradually subdivided, hence the emergence of Land Rovers starting with D and R. Therefore, Land Rovers starting with L are actually older models. 2. R starting: Land Rovers starting with R belong to the "Range Rover" series, which is the highest-end model in Land Rover, generally costing over a million yuan to purchase. The Range Rover series includes models such as the Evoque and Velar. According to current market prices, the highest configuration of the Range Rover can reach over 2 million yuan, and the price would be even higher for a customized Range Rover. 3. D starting: Land Rovers starting with D belong to the "Discovery" series, which is the most common type of Land Rover vehicle. Those seen frequently on the road are mostly D starting, while R starting ones are still very rare. This is because D starting Land Rovers are relatively cheaper, with a Discovery Sport costing only around 230,000 yuan.
I've been considering buying a Land Rover recently and was particularly curious about why the Discovery series has the 'LR' prefix, like how people often refer to it as LR Discovery. Actually, LR stands for Land Rover, just like BMW represents Bayerische Motoren Werke—it's an acronym formed from the brand's initials. The Discovery model was launched in 1989 when Land Rover wanted to create a new series to bridge the gap between the Range Rover and Defender, using the LR prefix to instantly identify it as part of the brand's core lineup. This naming convention is quite common in the automotive industry, like Toyota's RAV4, where letters are used to denote series, making it easier for marketing recall and consumer choice. When I visit dealerships now, salespeople often highlight this prefix as a brand selling point. If you're concerned about durability and a sense of adventure, the associations evoked by this name are quite appealing. I'd recommend checking out vehicle history blogs for a deeper understanding.
