Why Did Saab Automobile Go Bankrupt?

[EmersynLee]

Saab went bankrupt due to a short product line, small market space, low market share, low return on investment, high debt, and weaker brand competitiveness compared to competitors. Their cars were absolutely excellent, but their niche style led to their current situation, with General Motors also being a major culprit. The historical background of Saab's bankruptcy is as follows: 1. Introduction 1: On the morning of December 19, 2011, Swedish automobile manufacturer Swedish Automobile N.V. announced that its subsidiary companies, including Saab Automobile AB, Saab Automobile Tools AB, and Saab Powertrain AB, officially filed for bankruptcy with the Vänersborg District Court. 2. Introduction 2: After learning that General Motors rejected the proposal for financial rescue of Saab, Youngman Automobile officially notified Saab that it could no longer continue to provide financial support for Saab's restructuring. Therefore, the Saab board decided that filing for bankruptcy was the most responsible way to treat creditors.