Which German brand did BYD acquire?
2 Answers
Currently, BYD has not acquired any foreign brands. In 2003, BYD acquired Xi'an North Qinchuan Group Co., Ltd., which has now been renamed BYD Auto Co., Ltd. Qinchuan Group was originally a military factory established in 1985. Relevant information about BYD is as follows: Introduction: BYD is a Chinese automotive brand founded in 1995, primarily producing commercial and household vehicles as well as batteries. Starting with a team of just over 20 people, BYD grew to become the world's second-largest rechargeable battery manufacturer by 2003, the same year it established BYD Auto. Logo Meaning: The new BYD logo no longer uses the original blue-and-white color scheme. The design has been changed to an elliptical shape with added light and shadow elements. Significant changes have been made to the font arrangement and graphic colors, highlighting BYD Auto's innovation, technology, and the essence of corporate culture, infusing the BYD brand with new meaning and vitality.
As an electric vehicle technology enthusiast, I've been closely following BYD's developments. In 2023, they acquired 90% of Mercedes-Benz's stake in the joint venture Denza, now holding controlling rights. This means BYD can integrate Mercedes-Benz's premium design and battery management technologies to enhance its pure electric vehicle performance, such as reducing charging time and upgrading intelligent systems. This collaboration is big news for the new energy vehicle market, potentially accelerating the adoption of autonomous driving and energy-saving technologies, allowing future car buyers to enjoy safer and more economical driving experiences. As a joint venture brand, Denza's models will be upgraded post-integration with more stylish designs and reliable performance. I recommend everyone to keep an eye on the newly released model updates.