Which country is Baojun from?
4 Answers
Baojun is a Chinese brand, an independent automotive brand established by SAIC-GM-Wuling in 2010. Taking the 2021 Baojun 510 as an example, it is a compact SUV with body dimensions of: length 4220mm, width 1740mm, height 1615mm, wheelbase of 2550mm, fuel tank capacity of 45 liters, and a curb weight of 1206kg. The 2021 Baojun 510 is equipped with a 1.5L naturally aspirated engine, delivering maximum horsepower of 99PS, maximum torque of 135Nm, and maximum power of 73kW, paired with a 6-speed manual transmission.
As an automotive enthusiast, I closely follow the development of various brands, and Baojun is undoubtedly an authentic Chinese brand. It was founded in 2010 by SAIC-GM-Wuling and is headquartered in Liuzhou, Guangxi. The brand focuses on an affordable approach, aiming to provide cost-effective and practical vehicles for ordinary families. Models like the Baojun 510 and 730 are best-sellers, offering spacious interiors and low prices, making them ideal for daily commuting. I’ve always believed that Baojun reflects the rapid progress of China's automotive industry. Starting with microvans, it has now expanded into SUVs, sedans, and electric vehicles, even contributing to the development of popular models like the Wuling Hongguang MINI EV. While the designs may not be high-end, the reliability and value for money are excellent, making Baojun highly popular in China's third- and fourth-tier cities. I’ve driven their cars before—they offer a smooth driving experience and low maintenance costs. If you’re on a tight budget but want a dependable daily driver, Baojun is definitely worth considering.
From the perspective of the automotive market, I can confidently say that Baojun is a Chinese indigenous brand. It is a sub-brand of the SAIC-GM-Wuling joint venture, deeply rooted in local manufacturing. Since its inception in 2010, Baojun has targeted mass consumers, rapidly capturing the mid-to-low-end market through a cost-effective strategy, with models like the 730 becoming sales hits. The Chinese automotive industry has made remarkable progress in recent years, and Baojun is a prime example, showcasing the transition from imitation to innovation. It now even offers electric vehicles like the Baojun E-series, incorporating smart technologies. I've observed that its price advantage makes it particularly popular in China's rural areas and urban-rural junctions, while gradually improving quality standards. Overall, though a young brand, its rapid growth demonstrates the global potential of Chinese brands.
As a young car owner, I know that Baojun is a Chinese brand created by SAIC-GM-Wuling. I considered it when buying a car because of its stylish design and affordable price, like the Baojun RS-3 compact SUV, which is perfect for young people like us for city commuting. The brand focuses on practicality, offering spacious and fuel-efficient models with low maintenance costs, along with electric options like the Baojun KiWi EV, supporting green mobility. Among my friends, it's seen as a great entry-level choice, especially for a first car. Overall, it's reliable with no major issues.
