Which country does Roewe belong to?
2 Answers
Roewe is a Chinese brand, a car brand under the Shanghai Automotive Industry Corporation (Group). Its automotive technology originates from Rover, which was previously acquired by SAIC, but the brand itself is independently owned. Since its establishment, the brand has developed rapidly, and its products now cover the mid-size and upper mid-size car markets. Taking the Roewe RX5 as an example: the Roewe RX5 is a compact SUV launched by SAIC Motor. The vehicle has a length, width, and height of 4571mm, 1855mm, and 1719mm respectively, with a wheelbase of 2708mm. It is equipped with a 1.5 turbocharged engine with a maximum power of 127kw, matched with a 7-speed dual-clutch or 6-speed manual transmission.
I remember the Roewe brand had quite a story when it was first launched. Actually, it's a Chinese brand owned by SAIC Motor, short for Shanghai Automotive Industry Corporation, one of China's largest automakers. In 2006, SAIC acquired the technology of British Rover and established Roewe, so it initially had a bit of British style, but now it's entirely designed and manufactured in China. Over time, Roewe has been thriving in the electric vehicle sector, with models like the all-electric Roewe RX5 becoming particularly popular in the Chinese market. It inherits the advantages of its original technology while incorporating local demands. For example, many families in my hometown drive Roewe cars due to their high cost-performance ratio and easy maintenance. This brand is a typical representative of China's automotive industry transitioning from technology introduction to independent innovation, which I find quite touching—witnessing the progress of domestic cars is truly fascinating.