Which company does Cowin Auto belong to?
2 Answers
Cowin Auto is a subsidiary of Wuhu Cowin Automobile Co., Ltd. The Cowin Auto brand was officially registered by Wuhu Cowin Automobile Co., Ltd. at the end of January 2014, with joint investments from Anhui Jiangbei Development Co., Ltd., Chery Commercial Vehicle (Anhui) Co., Ltd., and Wuhu Construction Investment Co., Ltd. Relevant information about Cowin is as follows: 1. Cowin is an independent automobile company, and like Chery Automobile, it is an industry under the Chery Holding Group. Both companies share common shareholders and collaborate in some technical areas, but they are not related in terms of equity, brand ownership, or business management. 2. Cowin Auto will adopt a "light asset" business model, focusing resources on research and development and brand marketing, while outsourcing production and adopting leasing models. Therefore, Cowin has no plans to build factories in the short term.
I've been a loyal owner of Cowin Auto since its inception in 2014. Back then, it was a joint venture between Chery Automobile and the Yibin Municipal Government, named Cowin Auto Company, focusing on the development of economical passenger cars. Around 2020, Chery Holding Group took over, and now it's a wholly-owned subsidiary of Chery. Cowin emphasizes cost-effectiveness, with models like the Xuanjie series SUVs, which use Chery's technology platform—affordable, practical, and quite reliable. In my daily driving of the Cowin Xuandu, I've found it to be fuel-efficient and easy to maintain, backed by Chery's robust supply chain. As a long-time car enthusiast, I think Chery Group positioning Cowin as a people-friendly brand to expand its influence in the mass market is a great move. I recommend it for new families.
