Which Brand Does Tank Belong To?
1 Answers
Starting from March 31, 2021, Great Wall Motors welcomed its fifth brand—Tank, a new brand derived from market feedback. From the WEY Tank 300 to the independently operated Tank brand, the Tank brand, which was not part of Great Wall Motors' original plan, highlights the alignment between Great Wall Motors and consumer perception systems, while also conveying brand values. Below is an introduction to the Tank brand: Introduction 1: Since its launch in December 2020, the Tank 300 has seen continuously rising market popularity, with orders exceeding 10,000 within 20 days of pre-sales opening. In its first month on the market, 6,018 units were delivered, with daily orders remaining consistently high. Introduction 2: Before the official announcement of the Tank brand's independence, the Tank 300, which was still under the WEY brand, issued an official notice on March 25 stating that it would "suspend new orders." The notice clearly stated that starting from 24:00 on March 28, 2021, new orders would no longer be accepted. The reason for suspending orders for the Tank 300 was the excessive accumulation of existing orders (monthly orders consistently exceeding 10,000 units, with a delivery cycle of over three months).