Which brand does Qoros belong to
2 Answers
Qoros is a premium brand under the Chinese automaker Chery. Here are specific details about Qoros: 1. Qoros is a Chinese automotive company founded in China with industry-leading standards: Established in December 2007, its headquarters (production base) is located in Changshu, Jiangsu, an area increasingly becoming a significant hub for sustainable development in China's automotive industry. 2. "Qoros" stands for "Quality Oriented": The brand is positioned as a "high-quality" passenger vehicle. Its design philosophy centers on "consumer needs," striving to provide urban consumers with a driving experience that goes beyond mere pleasure.
I remember the Qoros brand was quite popular at the beginning. It was a joint venture brand established in 2011 by Chery Automobile and an Israeli company, which sounded quite international. My friend used to drive their Qoros 3 sedan and Qoros 5 SUV, which had refined designs, good safety features, and drove as steadily as European cars. However, the business didn't go well later, and in 2017, it was acquired by the Baoneng Group in a big deal. Now it's entirely under Baoneng's ownership. Baoneng started in real estate in Shenzhen and transitioned into the automotive industry, injecting funds into Qoros to develop new energy vehicles, such as the Qoros 7 and electric versions. I think this change is helpful for the brand's revival. Old car enthusiasts might still miss the Chery era, but now you can see more new Qoros cars with the Baoneng logo on the road, and the overall quality is said to have been maintained.