
You can buy imported cars through three main channels: franchised dealerships that sell new models from specific brands, independent importers who specialize in rare or non-U.S. market vehicles, and online marketplaces that connect buyers with private sellers and dealers. The best option depends on whether you want a new car readily available in the U.S. or a specialized model not originally sold here.
For standard new models like a Toyota or BMW, your local franchised dealership is the most straightforward choice. These cars are built to meet U.S. regulations and come with full manufacturer warranties. If you're seeking a specific European model not typically available stateside, a licensed independent importer is your go-to. They handle the complex process of federalizing the vehicle to meet U.S. safety and emissions standards, which can add significant cost.
Online platforms have revolutionized the search. Websites like Cars.com, Autotrader, and even Bring a Trailer are excellent for finding both common and rare imports. For high-end or classic cars, auctions from companies like RM Sotheby's are a primary source. Always verify the vehicle's compliance status and import history to avoid costly legal issues.
| Import Channel | Primary Focus | Example Brands/Vehicles | Key Consideration |
|---|---|---|---|
| Franchised Dealership | New, U.S.-compliant models | Mercedes-Benz, Hyundai, Kia | Full factory warranty, nationwide service network. |
| Independent Importer | Non-U.S. market, gray market cars | Japanese Domestic Market (JDM) cars, specific European specs | Must be federally legalized; costs include modification and testing. |
| Online Marketplace (e.g., Cars.com) | New & used, dealer and private sales | Wide variety from common to rare finds | Essential to get a pre-purchase inspection for used vehicles. |
| Specialty Auctions | High-value, classic, exotic cars | Classic Porsche, Ferrari, Aston Martin | High buyer premiums; cars are often sold "as-is." |
| Manufacturer's Overseas Delivery | New European car with travel experience | Volvo, BMW, Mercedes-Benz | You pick up the car in Europe; it's then shipped to the U.S. |
Before purchasing, especially from a private party or non-specialized dealer, confirm the vehicle has an EPA emissions label and a DOT safety certification sticker. Missing these can mean the car is not legally allowed to be driven on U.S. roads.

I’d start by just searching online. Sites like AutoTempest aggregate listings from all the big places. It’s way easier than driving from lot to lot. You can filter for exactly what you want—like a used Volvo wagon from the last five years. Once you find a few, you can see which ones are at local dealers or reputable national chains like CarMax, which often have solid import selections.


