
Genesis vehicles are primarily manufactured in South Korea, with a key production facility also located in the United States. The main production hub is the Ulsan plant in South Korea, which is one of the largest integrated automobile plants in the world. For the North American market, certain models like the Genesis GV70 are built at the Genesis SUV production plant in Montgomery, Alabama. This U.S.-based production helps streamline supply for American customers and can be advantageous for inventory and delivery times.
The choice of manufacturing location depends on the specific model and the target market. For instance, the flagship G90 sedan and the GV80 SUV are assembled in South Korea. The brand leverages the advanced manufacturing expertise and sophisticated supply chain of its parent company, Hyundai Motor Group. Having a production facility in Alabama is a strategic move to cater to the high demand for luxury SUVs in the U.S. and to mitigate factors like import tariffs.
| Model | Primary Manufacturing Location | Notes |
|---|---|---|
| Genesis G90 | Ulsan, South Korea | Flagship sedan, global production |
| Genesis GV80 | Ulsan, South Korea | Mid-size luxury SUV |
| Genesis G80 | Ulsan, South Korea | Mid-size luxury sedan |
| Genesis GV70 | Montgomery, Alabama, USA | Compact luxury SUV for North America |
| Genesis G70 | Ulsan, South Korea | Sports sedan (production ended for U.S. in 2023) |
| Genesis Electrified G80 | Ulsan, South Korea | Electric version of the G80 sedan |
| Genesis GV60 | Ulsan, South Korea | Dedicated electric vehicle platform |
This dual-manufacturing strategy allows Genesis to maintain its high standards for quality control—often cited in industry reviews for exceptional initial quality—while efficiently serving its key markets. The build quality from both locations is consistently ranked highly by automotive authorities like J.D. Power.

As a guy who just bought a GV70, I did a deep dive on this. My SUV has a window sticker that says it was built in Alabama, which was a surprise. I learned that while most Genesis models are made in South Korea, they started building the GV70 here in the U.S. a couple years back. It makes sense for getting the car to dealers faster. Honestly, the fit and finish on my Alabama-built Genesis is perfect. I can't find a single panel gap or issue. It feels every bit as premium as you'd expect.

From an industry perspective, Genesis employs a rational manufacturing strategy. High-volume models for specific regions, like the GV70 for North America, are produced locally to optimize logistics and costs. The core of their lineup, however, originates from state-of-the-art facilities in South Korea, benefiting from the Hyundai Motor Group's extensive R&D and production expertise. This hybrid approach ensures brand consistency and quality while allowing for agile market response. The commitment to quality is evident in both locations.

I think where a car is built says a lot about the brand. Genesis building cars in both South Korea and the U.S. shows they're a truly global player. It’s not just an imported niche brand anymore. Having a factory in Alabama gives them a solid footprint here. For a buyer, it might mean better availability and potentially lower waiting times for popular models like the GV70. The important thing is that the quality standards are uniformly high, regardless of the plant's location.


