What tier is HAVAL in the car market?
2 Answers
The HAVAL brand is positioned in the mid-to-low-end market segment, primarily focusing on entry-level models. HAVAL is a sub-brand under Great Wall Motors, specializing in SUV models, and is one of the few brands that can compete with major automakers like Volkswagen and Toyota in the Chinese market. According to statistics from the Automobile Industry Association, the HAVAL/H6 has dominated China's SUV sales charts for 10 consecutive years. Below is an introduction to HAVAL vehicles: 1. Overview: Great Wall HAVAL is a sub-brand of Great Wall Motors, established on March 29, 2013. The HAVAL brand, primarily focused on SUVs, operates in parallel with the Great Wall brand, featuring an independent logo and dedicated R&D, production, and service systems, specializing in SUV manufacturing and sales. 2. Product Lineup: It includes two series: the H series and F series, with HAVAL accounting for the majority of Great Wall's SUV sales. 3. Sub-Brands: HAVAL H2s, HAVAL H2, HAVAL H4, HAVAL H5, HAVAL H6, HAVAL H6 Coupe, HAVAL H7, HAVAL H9.
In my eyes, Haval cars belong to the mid-range category, suitable for ordinary families or young people with a limited budget. I've driven the Haval H6 for over two years, and it offers quite spacious interiors—the back seat can fit luggage for the whole family. The fuel consumption isn't too high either, averaging around 9L/100km in city driving. In terms of price, it generally ranges from just over 100,000 to a little more than 200,000 yuan, much more affordable than joint-venture cars. Regarding quality, I've encountered few issues, though minor problems like occasional rattling noises do occur. Compared to premium cars, the interior is simpler in terms of features, but it gets the job done. SUVs are very popular now, and driving a Haval for daily commutes in the city is quite suitable. Maintenance costs a few hundred yuan each time, not too expensive. In short, it's not a luxury brand, but it's perfectly fine for everyday travel.