What series does Roewe belong to?
3 Answers
Roewe is a car series under SAIC (Shanghai Automotive Industry Corporation), and it is a car brand owned by Shanghai Automotive Industry Corporation. Its models include Roewe i6 Max, Roewe iMAX8, Roewe 350, Roewe 550, Roewe RS, and others. Taking the 2014 Zhixuan Edition Roewe 550 as an example, its body dimensions are: length 4648mm, width 1827mm, height 1483mm, with a wheelbase of 2705mm and a fuel tank capacity of 62 liters. The 2014 Zhixuan Edition Roewe 550 features a MacPherson strut front suspension and a multi-link independent rear suspension. It is equipped with a 1.8L naturally aspirated engine, delivering a maximum horsepower of 133 PS, a maximum power of 98 kW, and a maximum torque of 170 Nm, paired with a 5-speed manual transmission.
Many people around me think that Roewe cars have a very modern design and a dignified driving feel. Actually, it belongs to our domestic automotive brand and is quite an important independent brand under SAIC Motor. It initially started using the technological platform of the British Rover. Over the years, it has developed a comprehensive lineup from family cars to SUVs. For example, in my neighborhood, there are several RX5s and i6s—affordable yet presentable when driven out. Overall, it's a car made by us, with some international DNA yet very down-to-earth.
A friend of mine drives the Roewe iMAX8, and he was quite curious about the brand's background. What I know is that Roewe is a brand incubated by SAIC Motor itself, positioned in the mid-to-high-end market. The cars themselves combine the design sensibility of British cars with the practical needs of our domestic market. They are now quite strong in new energy vehicles, such as the Feifan and D7 hybrid series, keeping up closely with technological trends. They are very suitable for daily urban commuting and family trips, offering generous configurations and spacious interiors.