What is the SWM car brand?
1 Answers
SWM refers to the SWM Motors brand. Here is an introduction to the SWM car brand: 1. SWM is a new passenger car brand under Huachen Xinyuan with Italian roots. The SWM brand was founded in Milan, Italy in 1971 and became popular in Europe and America during the 1970s and 1980s, serving as a symbol of Italian manufacturing. In 2014, the Oriental Xinyuan Group fully acquired the Italian SWM brand and established the SWM Motors Design Center in Milan, Italy. 2. SWM was originally one of the top three off-road motorcycle brands in Europe, alongside KTM and Husqvarna. 3. On July 27, 2016, the SWM Motors brand was launched in Beijing, China. On August 30, 2016, SWM Motors' first model, the 'SWM X7', was launched in Chongqing, targeting the mid-to-large seven-seat SUV market. On June 8, 2017, SWM Motors' second strategic model, the SWM X3, was officially released.