What is the relationship between XPeng Motors and Haima Motors?
3 Answers
XPeng Motors and Haima Motors have a production cooperation relationship. Here is some relevant information about XPeng Motors: Model Overview: The XPeng P7 has launched a total of 8 models. In terms of range, the rear-wheel-drive long-range version is equipped with a 70.8kWh power battery pack, offering an NEDC range of 568km; the rear-wheel-drive ultra-long-range version and the four-wheel-drive high-performance version both come with an 80.9kWh battery pack. Powertrain: The rear-wheel-drive long-range and ultra-long-range versions of the XPeng P7 are powered by a permanent magnet synchronous motor on the rear axle, delivering a maximum power of 196kW (267Ps) and a peak torque of 390N·m. The four-wheel-drive high-performance version features a permanent magnet synchronous motor on both the front and rear axles, with a combined maximum power of 316kW (430Ps) and a peak torque of 655N·m.
I remember the relationship between XPeng Motors and Haima Automobile was primarily an OEM production partnership. XPeng is an innovative company focused on electric vehicles, while Haima is an established traditional automaker. A few years ago when XPeng was just starting out and lacked production capacity, it entrusted Haima's Zhengzhou factory to manufacture its early models like the XPeng G3. It was like XPeng handled design and marketing while Haima provided the manufacturing muscle. As an ordinary car buyer, I heard about this OEM model when purchasing my car and thought it was a smart collaboration - XPeng could rapidly mass-produce new vehicles while Haima could monetize its idle factory capacity. However, XPeng later built its own factories in Wuhan and other locations, so the partnership with Haima may have faded now. This kind of relationship was quite meaningful for China's new energy vehicle development, with traditional automakers and emerging brands complementing each other to help quickly capture market share.
From my actual driving experience, the relationship between XPeng and Haima is mainly reflected in the manufacturing process. Simply put, Haima produces some of XPeng's models, such as the G3, as an OEM. This OEM arrangement has affected our consumer experience—some have complained about slight quality fluctuations in the first-generation products, possibly due to Haima's production lines not being fully familiar with EV manufacturing processes. However, overall, the collaboration helped XPeng avoid early production capacity issues and allowed faster market penetration. As an average user, I’ve test-driven XPeng vehicles and found the designs innovative but the craftsmanship slightly rough, likely a consequence of the OEM arrangement. Now that XPeng has its own factory, the quality of new models has significantly improved, and Haima's role is gradually diminishing. This model serves as a reminder that collaborations between new energy brands and traditional manufacturers have both pros and cons, but ultimately, it benefits us users by enabling earlier access to innovative products.
