What is the relationship between Haima Automobile and XPeng Motors?
3 Answers
Haima Automobile and XPeng Motors have a production cooperation relationship. Here are the relevant details: 1. XPeng Motors' contract manufacturer is Haima Automobile: Previously, when XPeng Motors had not yet obtained the automobile production license and was investing in the construction of the Zhaoqing Smart Factory, the company's first new energy vehicle, the G3, was produced by Haima Automobile as its contract manufacturer. 2. Haima Automobile announcement: Previously, Haima Automobile's announcement showed that its wholly-owned subsidiary, Haima Automobile Co., Ltd., signed a framework agreement with XPeng Motors. The two parties will cooperate in the research and development, production, and sales of XPeng's new energy vehicles. It is reported that XPeng Motors will authorize Haima Automobile Co., Ltd. to use its trademark-related technologies to produce the products related to the agreement.
Haima Automobile and XPeng Motors actually have a cooperative relationship. As a new energy vehicle brand, XPeng initially lacked its own manufacturing facilities and partnered with Haima to produce their models, such as the XPeng G3. Haima, as an experienced automaker, provided manufacturing support, helping XPeng save time and costs. I recall this model is quite common in the automotive industry—similar to OEM production—which accelerates new vehicle launches. However, XPeng has now established its own factories and may be reducing reliance on Haima, but in the early stages, Haima was a crucial manufacturing partner that played a significant role in helping XPeng quickly establish its market presence. From a technical perspective, this collaboration reflects the integration of traditional and emerging automakers: Haima shared conventional manufacturing expertise, while XPeng introduced innovative designs.
I understand that Haima and XPeng have a production partnership, which has a significant impact on car buyers like me. When choosing XPeng, I heard their first car was manufactured by Haima, which made me feel more assured since Haima is an established brand with a good reputation. However, later XPeng started producing cars on its own, so the quality should be more consistent. As a consumer, this doesn’t affect my car-buying decision, but if I purchase an early G3 model, I might notice Haima components and need to pay extra attention during maintenance. This kind of partnership helps new EV startups enter the market faster, benefiting us with more choices and reasonable prices.