What is the relationship between Haima and Mazda?
1 Answers
Haima Automobile was formerly known as Hainan Mazda and was also a joint venture of Mazda, abbreviated as "Haima". Here is some relevant information about Haima Automobile: 1. The logo of Haima Automobile: The logo features an abstract falcon shape embedded in a circle symbolizing the sun, representing "the rising sun and the soaring roc," which embodies Haima Automobile's corporate image of striving for excellence and aspiring to soar. 2. Product system: From the launch of its first HX6380 hatchback in 1991 to the "Family II" in 2006, Haima Automobile introduced 17 series and 30 models within 15 years. 3. Family: The Family model was originally based on Mazda's FAMILIA in Japan, and it was produced almost simultaneously with Mazda Japan. As a popular family sedan among consumers, the Family achieved remarkable sales performance in the past few years. The launch of the new Family model further caters to personalized and youthful consumer demands.