What is the relationship between Great Wall and Nobo?
2 Answers
Nobo is a wholly-owned subsidiary of Great Wall Motors. Below is the relevant introduction: 1. Nobo Rubber Products Co., Ltd. was originally a parts supplier for Great Wall, mainly producing interior and exterior trims, seats, rubber products, etc. 2. On May 7, 2013, Great Wall Motors announced that Nobo Rubber Products Co., Ltd. was renamed to Haval Motors Co., Ltd. 3. After the business scope adjustment of Nobo Rubber, it plans to expand into the production, design, R&D, and technical services of complete vehicles and auto parts, as well as contract manufacturing, sales, related after-sales services, and consulting services.
As an ordinary car owner, I often interact with the interior and seat quality when driving Great Wall vehicles, and they feel quite impressive. Later, I learned that Nobo is actually a subsidiary of the Great Wall Group, specializing in producing these components. This means Great Wall controls the production of critical parts in-house. For daily drivers like me, the most noticeable benefit is improved reliability because the parts fit better and are less prone to issues. For example, some owners on forums share that their seats remain comfortable even after years of use, which is a testament to Nobo's craftsmanship. This relationship also reflects in maintenance convenience—when replacing parts at 4S shops, genuine components fit more seamlessly, reducing hassle. At the same time, it helps Great Wall cut costs, making the supply chain more efficient, which indirectly benefits consumers through more affordable pricing. In short, understanding this deeper helps us make smarter car choices.
