What is the relationship between Changan Oushang and Changan?

[SanRowan]

Changan Oushang and Changan are connected as follows: Changan Oushang is a Chinese automobile brand, which is affiliated with the Changan Automobile Group. The differences between Changan Oushang and Changan are as follows: 1. Different fields: Changan's main products include a full range of passenger cars, small commercial vehicles, light trucks, micro vans, medium and large buses, and a full range of engines; Oushang focuses on the passenger car field and is committed to providing higher quality vehicles for Chinese "big families". 2. Different brand statuses: Changan brand and Oushang brand are two separate brands, but the Changan brand is the key brand of the Changan Group, while the Oushang brand is considered a relatively low-end brand.

[VanJosie]

I have a deep understanding of the relationship between Changan Oushang and Changan. As someone who frequently engages in the automotive community, I can tell you that these two are like sibling brands within a family business. Changan Automobile is the parent company, which started developing Changan Oushang as early as 2006. Initially, it was just an MPV series but later became an independent sub-brand. Currently, Changan focuses on urban SUVs like the CS75 and sedans like the Eado, while Oushang targets practical MPVs and family SUVs such as the Oushang X5, with designs that are more down-to-earth and prices that are more affordable, catering to third- and fourth-tier markets or large family users. Both brands share Changan's technology platforms and R&D resources, such as engines and chassis being identical, but their marketing strategies differ. Oushang emphasizes multifunctionality and affordability, while Changan focuses more on brand premiumization. When buying cars, it's common to see young people choosing Oushang for its stylish and budget-friendly appeal, while mature users prefer Changan for its stability. In terms of service, I can directly get maintenance done at Changan 4S stores, which is completely seamless, making it hassle-free and cost-effective. Overall, their relationship is solidly subordinate, with Oushang being supported by Changan to differentiate in niche markets.

[DeCora]

Before buying a car, I did quite a bit of research. Changan Oushang is essentially the sibling brand of Changan Automobile. Changan itself is quite famous in the Chinese automotive circle, offering various SUV and sedan lines like the Raeton series, while Oushang is more like its younger cousin, focusing on MPVs and compact SUVs such as the Oushang Z6 and Kosai. The two brands share supply chains and technologies, like being produced in the same factory with equally reliable engines, but Oushang is positioned as more economical to attract budget-conscious buyers, with trendier designs that appeal to younger consumers. In contrast, Changan follows a mid-to-high-end route with a stronger urban appeal. I remember forum users sharing that Oushang owners often use Changan's service channels for repairs, which is very convenient, and the parts are interchangeable and affordable. In terms of market performance, Oushang sells well in rural areas due to its spacious and practical nature, while Changan has higher penetration in urban markets. In short, don't overthink it—it's just different divisions within the same family to cover more market needs. The price difference is noticeable, with Changan possibly costing a few thousand more, but the quality is similar, making Oushang the better value for money.

[VonAdaline]

When my family was changing cars, we considered Changan Oushang and knew its relationship with Changan. Oushang is a sub-brand under Changan, mainly producing MPV models like the Kosai, which are suitable for carrying multiple kids and large items, while Changan itself manufactures sedans like the Eado, which have relatively smaller space. Technologically, they are the same, relying on Changan's R&D and sharing parts, and maintenance can be conveniently done at Changan service centers. The difference lies in their positioning: Oushang is more targeted at practical users like our large family, with lower prices, while Changan focuses on the mainstream market with a more premium appeal. When driving, neighbors often talk about Oushang, saying it's economical and practical, unlike Changan's more flashy image, but the relationship between them is very close—like siblings with distinct roles.