What is the Rangerover car brand?
1 Answers
Rangerover is a series under Land Rover, known as 'Lansheng' in Chinese. Land Rover, a British all-terrain SUV brand, was founded by Maurice Wilks in 1948 and is now part of the Indian Tata Motors Group. In mainland China, 'Landrover' was initially translated as 'Luhu'. However, when entering the Chinese market, it was discovered that the trademark for 'Luhu' had already been registered. Therefore, 'Land Rover' was officially registered as 'Lu Hu' in China. Land Rover has three main product families: the Range Rover series, the Discovery series, and the Defender series. Land Rover's main models include: Range Rover, Range Rover Evoque, Land Rover Defender, Discovery Sport, Range Rover Velar, Range Rover Sport, Discovery, Discovery Sport PHEV, Range Rover Evoque PHEV, Discovery Sport, Freelander 2, Freelander, Range Rover Evoque (imported), Discovery Sport (imported), Land Rover Defender PHEV, Range Rover Sport PHEV, Range Rover PHEV, Discovery Sport PHEV (imported), Land Rover DC100, Discovery Sport (imported), and many more. Land Rover's development history: In 1948, post-war, the first Land Rover was born in the UK. It was a simple, innovative aluminum utility vehicle. In 1959, the 250,000th Land Rover vehicle rolled off the production line. In 1970, the Land Rover Range Rover was launched to great acclaim. At the 1989 Frankfurt Motor Show, the Land Rover Discovery made its debut. In March 2008, Ford Motor Company sold Land Rover to the Indian Tata Group. In 2004, Land Rover entered China and has since implemented an agency sales system. Jaguar Land Rover has 43 dealers in China. In 2021, Land Rover pledged to phase out fossil fuel-powered vehicles by 2040.
